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Adam Kezia
Sedgwick Penny

Tap on a character to learn about work I’m working on.

Adam Fairhead has been building edutainment brands & gamified products for over 20 years.

I make & sell things for myself, and make & sell things for others.

I’ve grown startups and multi-million dollar ventures with edutainment, strategic brand messaging and gamified interface design. I write regularly on edutainment, product design and sustainable creator-led business. Writer, designer, developer, illustrator, animator, marketer. Family man in rural England.

Current Projects

After over 20 years of projects, I could list dozens of links in this section, ranging from digital products to joint ventures and occasional investments. Here are some of the latest ones I’m currently building that I’d love you share with you:

The Productoon

The Productoon

Every Friday, get a short weekly illustrated newsletter. Each issue contains a bite-sized tip to grow your business using proven edutainment techniques, and a fun cartoon to help you remember what you learn.

Marketer From Space

Marketer From Space

Grow your business by reading comics, watching cartoons, and playing games. An active-learning experience for creators and entrepreneurs, teaching how to win more customers by mastering your messaging, then attracting customers traffic with immersive edutainment marketing.


Memento Morti!

Learn Stoicism, become calmer and reduce stress with a fun, playable adventure. Born as an R&D project that generated six-figure crowdfunding, Memento Morti! is designed to make self improvement more fun for young-at-heart adults.

Fairhead Creative Studio

Otherworldly Studio

A creative studio studio led by Adam that builds edutaining animated video content, interactive website experiences, product gamification, and strategic brand/marketing consulting for digital brands. Through the studio, Adam and his team have supported startups, influencers, multi-million dollar brands, billionaires and the Fortune 500.

Media photos

If you’d like to quote or feature me in your publication, here are some approved resources for you to use.

Adam Fairhead photo


I enjoy the mystique and novelty of being a cartoon character on the Internet. This is the photo I usually use in my social media profiles. You’re welcome to use this in your publications when you feel it is appropriate for the tone of the piece. It looks a lot like me in real life, tied hair and all, though my real eyes aren’t quite as large!

Official bio

Adam Fairhead has been building edutainment brands & gamified products for over 20 years. Adam formed FAIRHEAD in 2009, a creator-led edutainment & gamification studio for digital brands. Family man in rural England. Follow him on LinkedIn and Twitter @adamfairhead.

Example Press & Interviews

Want to interview Adam?
Please send your request and relevant details!

Messaging Essentials

Huffington Post

Jeff Copelan writes about how cause-driven businesses can benefit from Adam’s “Mission Narrative” system, designed to help entrepreneurs and organizations create websites with a strategic market advantage.

Messaging Essentials


The founder of Sendible, Gavin Hammar, talks with Adam about social entrepreneurship and the opportunities it brings. They discuss why people are becoming less tolerant of businesses without a cause, how to get people to pay attention to you without resorting to sneaky marketing tricks, and how the future looks for businesses that aren't willing to change.

Messaging Essentials

The Melting Pot

Dominic Monkhouse talks with Adam about why it’s so important for companies to have a purpose. They discuss making communication clearer and more efficient, the magic of having a service-oriented one-page scrollable website, and the process Adam has used with hundreds of companies to get their messaging right.

Messaging Essentials

The Marketing Mentor

Iluse Benun speaks with Adam about client-centric marketing. They discuss why putting your people at the heart of your message has a huge impact on your business growth, and how using value-driven, personalised outreach can transform your cold outbound results.

Messaging Essentials

Confessions of a Marketer

In Episode 66 of Mark Reed-Edwards’ podcast, he discusses Adam’s book, “Marketing Isn’t About You”. They talk about marketing and communication for companies with a cause.

Messaging Essentials


Adam writes on TNW about website user experience. He talks about why designing websites should be focused on a care for those visiting, and gives actionable advice on how to correct mistakes that could be lowering your conversions.