Get these posts delivered to your inbox once a week:
August 16, 2020 Daily Post
Marketing can seem like a mysterious thing.
Things don’t work, until they do… and then they work, until you stop working them.
Good news! You can make it less mysterious:
#1: Stop treating it as mysterious. Doing so creates the wrong mindset, one banking on the wheel of fortune rather than on the wisdom born of a focused pursuit of those you wish to serve.
#2: Stop making it about you. See #1.
It’s only mysterious when you focus on the wrong things. Your marketing must change because your people change.
Change with them and the mystery goes away.
Get my posts delivered to your inbox once a week: