Doing Something With That Knowledge

Done researching yet?

About the piece of software you want to use for that project. Time to do something. Get started. The biggest cost is self-inflicted: if you wait too long to decide, you’ll have to live with your decision whether it was right or wrong. If you take swift, informed, decisive action then even if you’re wrong, there’s time to change course.

About which company to work with on that new initiative. Time to do something. Get started. The biggest cost is self-inflicted: the more you engage a team, the faster you’ll learn if they’re who they claim to be. Our creative team proactively encourages people to kick their tires so that they can be seen to be as they really are. Whereas many other teams push for the sale and then reveal an uglier, laxer truth.

About the type of couch you want in your living room. Time to do something. Make the call; when you decide with the information available instead of agonising for lengths of time, you’ll have more time and energy to invest into things that really matter.

Well done for doing your due-diligence with research. Next comes taking decisive action so that you can learn if your research was right or not. We only learn that through doing.