Brave Enough To Really Do Your Job

It doesn’t matter your role…

Operations Managers: Is your job to maintain the system and put out fires, or to create a system so remarkable you can be proud of your design, one that others will spread the word about? Both options are possible, but one requires you to be brave enough to really do your job.

CEOs: Is your job to keep the company afloat and delegate out the stuff you don’t feel like doing, or to design a culture that designs the world you want to see? To produce leaders? Both scenarios are possible, but one requires you to be brave enough to really do your job.

Junior Designers: Is it your job to mimic industry trends and suck up to peer preferences, or to indoctrinate yourself into the culture enough to see fresh paths forward for your whole unit to benefit from? Both paths are possible, but one requires you to be brave enough to really do your job.

…if your team does work that matters, be brave enough to really do your job, or make room for someone who will. It’s your moral responsibility to make a difference with the opportunities available to you.

What difference will you make this year?