Unstructured Minds And Sustained Focus
One of our most precious business assets is intangible: brains creating value from sustained focus:
It creates solutions to business and social problems that change the world. Such as Gates Foundation’s transformation of poverty with quality healthcare and education. Your work can make a lasting impact too, if you can sustain focus long enough to create that value.
It creates products and services that change the way we live: Such as iPhones, Internet and powered flight so that humans can connect at a greater level than ever previously thought possible. Your work can change lives too, if you can sustain focus long enough to create that value.
It creates disciplines and mindsets that change the way we behave: Such as the act of committing our energy to things greater than ourselves through strategic giving and philanthropy. Your work can change the culture too, if you can sustain focus long enough to create that value.
We live in a world that celebrates unstructured minds but rewards sustained focus.
Which would you prefer to have?