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January 05, 2020     Daily Post

When It Just Works

I hear a lot of discussions about “innovation”.

“Disruptive” ideas.

“Killer” new technologies.

But in this day and age, there remains a radical idea that many businesses continue to overlook.

An idea that every customer and client is sure to really appreciate and tell their friends about.

One so “disruptive” that very few businesses – be they low-ticket product sales or professional service providers – appear to focus much effort on when it comes to their strategic planning.

This radical idea is… when it just works.

When you purchase a product or service… it just works. Every single time.

How certain are you that your work will just work?