They’ll Do Wonderful Things

“Give people wonderful tools, and they’ll do wonderful things” – Apple Inc.

The skeptical side of us could assume this is a likely quote from a company that sells premium-priced tools. Remembering that businesses must sell things is wise.

The practical side of us could recognize that people who use ‘wonderful tools’ spend more time and money using those tools, so are perhaps likely to spend more time creating. Facing facts is a good idea.

The optimistic side of us could envisage a team of wonderful people being empowered by wonderful tools to create wonderful things for a wonderful future. Investing in greatness is a great idea.

With an interest in entertaining all three sides in most scenarios, I’d like to think that all three of the above are true.