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662: There Is No Bad

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If your company has a cause, it needs a guard, too.

On its time, that is.

There are no bad clients, only bad prospects – guard your company from them. They’re always right, God’s gift to man. Invest your time and energy educating them at your own peril.

There are no bad meetings, only bad planning – guard your company from this. A call without criteria prior to setup and goals prior to commencing will destroy your week if you let them.

There are no bad dollars, only bad projects – guard your company from this. Saying yes to everything that comes your way is a fast-track to diluting your meaningful work from that which makes it meaningful.

The guard is you. It’s all of us. Remember to protect what matters if you plan to make a difference.

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Adam’s Daily Post

Helping teams doing work that matters, do more of what matters.

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Book

Adam’s New Book

Marketing Isn’t About You: The 2 things that matter if you sell things that matter.

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My blog is dedicated to sharing ideas, insights and challenges that will help you create and sell what matters, for the betterment of your cause.

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678: Getting What You Ordered

We get what we order. Sometimes we don’t order well, sometimes we don’t order specifically enough. Sometimes we’re not brave enough to send it back if it was genuinely wrong. But we always get what we order.

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677: Anticomfort

Doing the right thing isn’t usually very comfortable.
It may not be comfortable, but there’s comfort to be found in the knowledge that you’re building a better future.

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676: We Need You To Do It

Delegation and systemization is really important for growing teams. Those activities should help reveal what we need you to do more than anybody else.
What does your team need you – and only you – to do?
Do that today. We’re relying on you.

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675: Mediocrity vs Creativity

Creativity might not work.
Social media posts that routinely share awards and team members favorite coffee won’t get you any attention. Nobody cares. But it’s safe and easy. You can pay anybody to make these.

You are creating what matters.

So how can we help you
sell it better & make more impact?

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