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May 10, 2019 Daily Post
If you offer a product or service in the market, what makes it worth paying for?
Results, price, experience, atmosphere, there are many things by which we can compare our work to others. But the area we have most control (and are least likely to focus on) is the story you–and we–tell ourselves about your work.
What narrative are you telling to the market?
Tip: If you want help telling the right narrative to the market, BuiltForImpact.net can help with that.
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