If you care about your work and your cause, the temptation is to do more, work more, push harder and move faster. Sometimes that’s a bad idea:
Energy exerted outside of your system is energy wasted: Any enthusiasm to go faster that doesn’t make the machine run better is only going to distract you and those around you. Too many good ideas at once will spoil your progress.
Working longer doesn’t mean working harder: As much as we’d like to think otherwise, grinding long hours usually reduces the quality of those hours. Critical thinking is usually the first to go.
Going deeper means losing the birds-eye view: You won’t know where to dig or why to dig there if you’re busy working away in the tunnel.
We should measure our day on the quality–not number–of hours worked. Good quality focused work is made from good quality focused time.
Tip: A little focus on saying the right things to your target audience goes a long way BuiltForImpact.net can help with that.
If you pull an all-nighter, do you get more done?
Most would agree that the lack of sleep will have a real impact on your working IQ, diminishing your output and quality of life.
What about multitasking – do you get more done then?
People don’t just buy your products. They buy why they exist. They buy as an expression of a shared belief.
If you’re opinion neutral, there’s no reason to buy beyond the need for an essential, marginalized commodity.
Are you opinion neutral? How can you be a little more yourself, for the benefit of your work and for those you wish to serve?
They’ll steal, that’s fine. I’ve had bodies of work stolen, even falsely attributed in award ceremonies – things that I made, and worked hard on – they‘ll steal, that’s fine.
In some cases, it’s indefensible; in others, our attorneys took care of it (and then some).
Don’t know how to make the sale? Sell more. You’ll find the pain behind the pain that needs solving, by spending more time with those you wish to serve. The disease (sales problems) is the cure (just keep selling).
What are you struggling with?
When you’re not that great, and everyone knows it, you’re safely discarded by the market.
When you’re the best, and everyone knows it, you’re able to influence significant change.
Are you being a selfish secret? What are you going to do about it?
When you go where they are and you call upon those who are not ideal – by casting a broad net or by focusing on the wrong people – then you will, naturally, attract lukewarm interest from an unpredictable array of individuals.
When you go where they are and you call upon those who are ideal – very specifically – the right people will be the ones to respond.