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48: A year in a month

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What if we could condense a year of growth into a single month?

What would that empower you to do? I call this technique “YIAM Growth Challenge” – here’s how it works:

  1. Future: If your future self, one year from now, could send a message back to you today, what would the message be? What important lessons or techniques had you learned that had come to benefit you?
  2. Lesson: What’s the biggest lesson or teaching we can extract from that message so that we can focus in on it?
  3. Focus: How can we compress that lesson or teaching into a four-week growth challenge, condensing a year of unguided development into a month of focused growth?
  4. Steps: What steps would you need to take in that four-week period to ensure the growth took place?
  5. Partner: Who will keep you accountable to those steps?

How much advancement could you and your teammates create towards your important work, if you all committed to incorporating this discipline?

‘Team size’ x 12 = Total number of months condensed into one.

How about if you all did this every month for a full year?


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732: Is the Goal the Goal?

We all set goals. Did you set the right ones?
Designing a lovely new interface: is the goal a lovely new interface – something never seen before so you can impress yourself – or is the goal to support those who will use it toward their goals?

You are creating what matters.

So how can we help you
sell it better & make more impact?

Built For Impact

BuiltForImpact Websites

by Fairhead Creative

BuiltForImpact is a focused one-page online distillation of your message with a concentrated focus on ethical, effective sales.


Mosaic Marketing Optimization

by Fairhead Creative

Mosaic is a marketing optmization platform to give you specific actionable ROI-calculated recommendations rather than just data.

Marketing Isn't About You

Marketing Isn't About You

by Adam Fairhead

Our latest book to help you understand the two things that matters if you sell things that matter. Get 3 chapters free:

Marketing Review

Insights & Creative Marketing Review

by Fairhead Creative

Sharing our journey to discover how to create & quantify the most impactful, long-lasting websites in the world.