Important Work Takes More–And Less–Than We Think

The greater the work, the greater this is true:

• It takes more effort, time, and money to make things happen than we ever expect things will when we start things off. Serial-entrepreneurs already know this, but for many of us this is a first-time lesson quickly being learned.
• Yet it takes less effort, time, and money to make progress from an idea, or from traction to scale, than we’d ever expect when we make the decision to act. Serial-entrepreneurs also know that more is done through action than pondering.

There’s a long road ahead. Don’t forget that, but remember the road is a lot shorter when you commit to take real action.