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383: Reversing is expensive ​

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“Going backwards” is a metaphor for doing things wrong. Why is that?

  • It costs us more on our projects when we have to waste money and energy discarding where we’ve been, only to cover the same–or similar–ground again.
  • It takes longer to create shippable work when we’re busy reworking what we’ve already made.
  • We’re no good at it, are we? We don’t tend to plan for–or practice–reversing as much as we do going forward.

Reversing means going back and doing it again. Rerouting means changing course for the better with the path of learning still intact.

The path to progress is as important as the progress itself.
Our work is too important to throw that away with Reverse gear.

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678: Getting What You Ordered

We get what we order. Sometimes we don’t order well, sometimes we don’t order specifically enough. Sometimes we’re not brave enough to send it back if it was genuinely wrong. But we always get what we order.

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677: Anticomfort

Doing the right thing isn’t usually very comfortable.
It may not be comfortable, but there’s comfort to be found in the knowledge that you’re building a better future.

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676: We Need You To Do It

Delegation and systemization is really important for growing teams. Those activities should help reveal what we need you to do more than anybody else.
What does your team need you – and only you – to do?
Do that today. We’re relying on you.

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675: Mediocrity vs Creativity

Creativity might not work.
Social media posts that routinely share awards and team members favorite coffee won’t get you any attention. Nobody cares. But it’s safe and easy. You can pay anybody to make these.

You are creating what matters.

So how can we help you
sell it better & make more impact?

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