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356: What kids can teach us about marketing ​

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We often think of kids as anti-social screen-zombies who don’t know how to make eye contact with other humans anymore.

  • Kids are more social than we are. They just don’t do it the way we did. At their age, our social circles were small and determined by whether or not we were allowed to have a friend over for dinner.
  • We’re following their lead. They were on Facebook first. Instagram, too. And Snapchat. They broadcast and network with hundreds of people and brands, daily. At their age, we had 5-10 friends we’d speak to, weekly.

As teams, we should recognize this pattern. What’s next for our team and our marketing? Ask your kids.

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609: The Little Things We Buy

There are many items that we must keep stocked in our companies. These are just three that are frequently ‘out of stock’. Do you have enough respect, discipline and empathy in stock for your customers?

You are creating what matters.

So how can we help you
sell it better & make more impact?

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