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351: I get to do this ​

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So do you. Though the words we choose are important:

  • “I should do this”: Thinking about doing something never gets anything done. Otherwise, we could all meditate our way to project completion.
  • “I must do this”: Raising your necessity gets you moving, but can feel like a grind after a while. Here, we toil without fulfillment.
  • “I get to do this”: Adding gratitude to our musts allows us to toil with fulfillment. Same work, more fulfillment, better results.

What must you do that you get to do?

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Adam’s Daily Post

Helping teams doing work that matters, do more of what matters.

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Adam’s New Book

Marketing Isn’t About You: The 2 things that matter if you sell things that matter.

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My blog is dedicated to sharing ideas, insights and challenges that will help you create and sell what matters, for the betterment of your cause.

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647: The Lonely Leader

If a leader has no followers, are they really a leader?
We see this question pop up a lot. Perhaps it’s one of the reasons we’re so often proud of – or lust after – large numbers of followers on social media.

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646: Saying Goodbye

If–as the Stoics said–nothing that is natural is evil, perhaps we can ‘get the message’ that the journey is to be relished. Indeed, it’s the only part of our work we ever truly have.

You are creating what matters.

So how can we help you
sell it better & make more impact?

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