“The customer is always right” is a fast-track to commoditizing yourself into a replaceable cog. Do you have the confidence to show your market a better way?
November 17 2018
Small teams seem to look up at larger ones and think, “They must be smarter, better, and faster than we are.” Smarter systems. Better talent. Faster production.
It’s our choice:
- Smarter: They may have more practice, but that’s not to say they’re smarter. You’ve equal opportunity to out-smart the competition or disrupt your space.
- Better: They may have been at it longer, but that’s not to say they’re better. You’ve got the same potential to create the same results or to out-perform theirs if you choose.
- Faster: They may have created efficiencies, but that’s not to say they’re faster. They likely carry bloat you do not, allowing you to out-maneuver them if you decide to.
There’s more to the market than muscle: How will you out-smart, out-perform, or out-maneuver those who led your industry into status quo?