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323: Picking the right gear ​

If your team’s work were a car…what gear is it in?

An odd question that conceals a lesson about not paying attention to your competitors:

  • The right gear at the right time creates economical gains. You’re growing as a team, but not at a pace that works for where you are right now.
  • Holding a gear too long loses economy and gains. By not continuously improving your team’s performance, you’ll outgrow your systems and lose ground.
  • Shifting up too early risks gains or even stalling. A competitor may be there, but rushing up to their level will only slow you down, or stall you out.

If your work is important, what others are doing doesn’t matter – copying them won’t create you results like picking the right gear for you will.

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Adam’s Daily Post

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Adam’s New Book

Marketing Isn’t About You: The 2 things that matter if you sell things that matter.

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My blog is dedicated to sharing ideas, insights and challenges that will help you create and sell what matters, for the betterment of your cause.

586: Social Proof VS Ego Stroke

It’s all about the customer, not the business, and that’s why most companies don’t choose these endorsements. They like the ones that make them feel good, instead. Which will you choose for your website?

582: Unnatural Marketing

Your natural enables your genius. Their natural makes those breakthroughs theirs. Those who compete against you are unlikely to understand this. That’s your advantage.

You are creating what matters.

So how can we help you
sell it better & make more impact?

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