It’s only complicated if you make it so

Complication is the enemy of execution. See if this sounds familiar:

  1. Read 50 articles on the subject: The Internet is full of tricks, best practices, strategies, and blueprints. So you read all of them, perhaps taking notes along the way.
  2. Whiteboard out the intricate complexity: Next, you muster the mental energy to map out a method of applying every piece of information you’ve gathered into one “master plan”.
  3. Do nothing with it: Because it’s really complicated. Where to begin? Which parts compete with other parts? Who’s going to do which piece? Better read an article about that, too.

The simpler path suggests you either take off in the right direction and draw the map as you go, or take an existing map with you.

The important thing is to start walking.