Stay with it anyway

Big ideas are hard to build.

Much harder than small ideas. Small ideas you can create quickly, ship quickly, and go again quickly. There’s a visibility and a momentum in small ideas.

Big ideas don’t have that. They take a long time. Plenty will doubt whether or not it’s a good idea. Including yourself.

Stay with it anyway. People tend not to cheer for you during the hard part in the middle. But you’re not doing it for the applause. You’re doing it because you had a big idea.