Product teams wasting time
Too many product teams waste time on:
- Worrying about algorithms
- A/B testing our button colors
- Asking GPT for marketing tips
- AI-generated content for scale
- Annoying exit-intent site popups
- Looking up productivity tips again
- Spray-n-pray outbound campaigns
- Doing more delivery methods at once
- Sensational offers that beg for attention
Not enough product teams invest time on:
- Seeing what users really want
- Seeing how they love consuming
- Making things that combine the two
Doing things that make a great buyer experience.
Stop doing things that don’t.
Isn’t that better?