Ember

They just showed us all how to do AI properly.

Toon Boom just released their ‘Ember’ product.

Ember sees:

• where their users struggle (removes it)
• where their users do busywork (completes it)
• where their users thrive (frees them up to do that)

What can we learn from this?

In our own markets, we get to look for:

• where our users struggle (remove it)
• where our users get bored (reverse it)
• what our users enjoy (do more of that)

Let your #1 priority be creating an amazing buyer experience.

Let your #2 priority be ensuring it stays that way.

Isn’t that better?