January 06, 2018 Daily Post
When you set ‘bad goals’, everything feels entirely within arm’s reach. You need not stretch yourself to attain them.
Microsoft did this during Ballmer’s leadership when they optimized for the 20th century when the rest of the world had moved into the 21st.
When you set ‘good goals’, everything is slightly out of reach. You need to grow from where you are now to possibly reach them. And that creates fear: you might not make it.
If you choose the latter (check out “YIAM Growth Challenges“) you get to decide where to focus: on growing to meet your goal, or on the fear associated with having made it:
How would you feel, what would you think about, and how would you act, if you supposed for a moment that your goal was entirely possible?