7 things to-do

7 things to-do if you believe in your product:

  1. Invest in long-term (’cus it’s a long-term game)
  2. Sweat the details (you’ll be so glad you did)
  3. Never cut corners (you’ll resent these later)
  4. Make it so good PR comes to you (for free)
  5. Ask, ‘what if this were fun?’ (then do that)
  6. Make it so good referrals are automatic
  7. Involve your customers in the process