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August 18, 2018     Daily Post

Faucet or force-it?

When approaching the marketplace, we have a choice to make:

  • Faucet: By dignifying the market with care, attention, and service, prospects see you for what you are and either ask for more, or not. Simple.
  • Force-it: By fearfully and desperately seeking tricks to compel prospects to move forward with you, they see you another way: desperate.

Which is it to be?