Whether we mean to say these things or not is not the point. In the moment, it’s how other people will interpret it. Interpretation matters: forget what you think your marketing says, what does it really say to those you wish to serve?
August 7 2018
I like systems. If you’re on an effective team, you probably like them too.
- We like systems because they create consistency; of process, of results, of growth, of outcome.
- They’re not the point though; we use systems because using them is better than not using them.
- Systems aren’t what‘s important. Having strong promises is. A team is only as strong as the promises it keeps.
A system that locks you down loses its utility. Don’t be afraid to update, amend yours. The promise is what counts.