Proper growth

Is your business growing properly?

Clients regularly ask this about their own businesses.

Here’s how to calculate the answer:

1) Define ‘right-size’
‘Bigger’ is not a size.
Choose an actual size.

2) Define the optimal experience
What do customers want to hear?
What do customers want to receive?
How would customers love to receive it?

3) Is #2 moving you toward #1?
If Yes: stop stressing 😎
If No: change #2

Produce an amazing experience.
Supplies last until you right-size.