Be excellent

“Post 64 times a day”…

“Inbound is better than outbound”…

These ‘takes’ are missing the point.

Here’s the point:

• You don’t pick friends based on ‘who went first’
• You don’t connect the loudmouth or the mute
• Everyone’s best friend was once a stranger
• So many would-be-great-friends still are

So whether you do inbound or outbound,
Whether you post every day or not at all,
Remember what two wise men said:

“Be excellent to each other.”