Good news about AI devouring marketing

Good news.

AI is devouring the marketing world and everyone in it.

Wait, why’s that good news again?

After all, you’re marketing your work… and you don’t want to be devoured.

Sounds painful. And wet.

It’s good news because your biggest competition is being destroyed as you read this: the low-effort content creators, crash-course ghostwriters and send-it-east-for-cheap-ers.

They’re toast. Buttered toast. AI is devouring them.

So where does that leave you?

It leaves you where you were you supposed to be all along:

Producing thoughtful, entertaining, educational material that your chosen few love and look forward to.

Curating immersive experiences they can’t wait to discover and get lost in.

Being unscaleably 'present' for them, answering their mail as a real, un-delegated human being.

Even on a global stage, there’s less competition than you think.

So while the rest of the world races to get buttered…

…You can be building and marketing a body of work that lasts.

I go into more detail on this topic in this week’s issue of The Productoon Newsletter. Check it out!