Marketing snacks
Social media content should be like Pringles.
If you offer a stranger a sandwich, they don’t want it. That’s just weird.
But if you offer them a Pringle, they’ll usually say yes. And then think about wanting another one.
That’s just how it goes with Pringles.
Maybe, from there, conversation will occur, and the two of you will go get that sandwich.
Know the role of each piece in your marketing funnel.
And serve the right snacks at every stage.