There is time for both
Is it time to build, or promote? They can’t exist without each other. Both deserve attention.
Is it time to network, or pitch? Too much of one without the other and the results won’t be there.
Is it time for code, or marketing? There’s even a website to tell you the answer!
Perhaps one of these combinations sound familiar. Or maybe you have a different conflict you’re trying to balance in your world.
The trick is to plan for both, and not feel bad about not doing the one we’re not doing.
It will receive just as much enthusiasm, fervour and focus from you as this one does right now.
Lean in, focus, and enjoy the diversity.