Sales isn’t a cure-all
We’ve heard the phrase, “Sales cures all”. Not so:
- If you’re not covering overheads, they’ll bankrupt the team.
- If you can’t deliver effectively, they’ll ruin your reputation.
- If you’ve no cause or mission, they’ll distract you from better work.
Momentum, on the other hand, can cure all: sustainable, well-executed enrollment and delivery that moves you closer to your collective cause. One step at a time.