Why create that thing?

Why are you creating what you’re creating?

We think we know the answer…

…Let’s test that:

If a life goal changed today, what does that change in your work? Most of us don’t check our goals or their composition as often as we should. It affects what we make.

If a family loss would occur next week, what does that change in your work? We check how we spend our time when faced with things like mortality. It affects what we make.

“Why” can become stale and two dimensional if we don’t bend reality a little to see it in 3D.

By increasing the quality of our questions, we increase the quality of our lives, and the quality of what we create.