Answer these 2 questions to focus your marketing

There are tons of marketing activities you could be doing today.

And most can be effective if implemented effectively.

So how do you know what to focus on?

Answer these two questions to find out:

#1: What are you the best in the world at? This isn’t lots of things. It’s one thing, maybe two. If you’re amazing at how-to videos but stink at technical writing, for instance, those are things to keep in mind!

#2: Who is your audience & what do they need to hear from you? This isn’t lots of people. It’s one group, maybe two. If you’re unclear precisely what they need to hear from you, that’s your #1 priority to do something about.

Helping your specific people move forward with a message that clearly resonates with them, with world-class delivery…

…sounds like a recipe for better, focused marketing, doesn’t it?