Some things aren’t a fit.
Sometimes we can’t accept it.
Consider this paragraph:
A pair of shoes that don’t fit, don’t fit. They feel wrong. They’ll be bad for our feet if we try to wear them anyway. Buying them means we didn’t wait until we found a pair that did fit. Not having shoes is better than having shoes that don’t fit.
It seems obvious when it’s shoes.
How about if it’s a project, an opportunity, a client, or a potential hire?
Replace “shoes” with any of those things and we find it more difficult to accept.
Remember: they’re just like shoes.