Cheatcodes

Everyone’s looking for the secret hack in their work.

The shortcut. The trick. The cheatcode.

I get it. They want to win.

But you know what’s even cooler than wanting to win?

Loving the game.

When I play a card game with my wife, we play because we love to play. We don’t play not to win, but we won’t play to win either. We just play because we enjoy it. If we didn’t enjoy it, we’d play something else.

This is also how we became really good at the card games we play.

And how we because really good at copywriting, sales, design, animating, site/app/game development, and a bunch of other things.

Not because we needed to win.

Not because we looked for the cheatcode.

But because we enjoyed playing the game.

Do you love what you’re doing? Then please. Carry on.

But if you’re only doing what you’re doing for the win, and you’re in search for the cheatcodes along the way? Then please. Play something else.

Here’s the real secret: loving what you do IS the shortcut.