Being asked first

Were you picked last in sports at school?

Do you remember who got picked first? It was normally the one most gifted in that sport. The one that changed the game.

In your market, would your audience pick your team first?

• If they had a problem, who would they ask first? Whoever they believed had the best implementation strategies (to resolve the problem).
• If they had an idea, who would they ask first? Whoever they believed had the best divergent-thinking skills (to maximize what’s possible).
• If they had a referral, who would they ask first? Whoever they believed had the best system (to consistently deliver the same results they received).

Does your team have great strategies, consistent delivery, and the ability to see what’s possible?

You’ll know by how often you get asked first.