If you make an offer that solves a problem for someone, the motive is clear: “This made my life better. I want to do that again.”
In every communication, every message, every ad and every call, the motive is clear, and it matters.
October 7 2018
“Amor Fati” is Latin for loving one’s fate, to make the best out of what comes our way. For teams doing meaningful work, this premise compliments our toil:
– Loving the vision is one thing. An inspiring end-goal or virtuous mission is easy to get excited over. But how do we stay the course?
– Loving the pursuit is another. If it’s to ever happen, there’s likely to be an unsexy daily grind to master. Beyond mastering it…
– We must learn to love both. And in order to do that, we need to learn to love the toil regardless of what comes out way: Armor Fati.
The more we learn to love relentlessly toiling toward a collective vision, regardless of the outcome, the more unstoppable we all become.