Fans, not customers
Satisfied customers don’t refer business.
Happy customers don’t refer business.
Fans refer business.
So don’t create customers. Create fans.
They’ll refer themselves, then anyone who will listen.
Satisfied customers don’t refer business.
Happy customers don’t refer business.
Fans refer business.
So don’t create customers. Create fans.
They’ll refer themselves, then anyone who will listen.
I create a newsletter called GrowthCandy. Each issue shares one idea to help build and spread your work, delivered as a short comic. Fast to read. Easy to apply. Hard to forget!