Whether we mean to say these things or not is not the point. In the moment, it’s how other people will interpret it. Interpretation matters: forget what you think your marketing says, what does it really say to those you wish to serve?
July 21 2018
Does our work benefit from doing it live (together) or anytime (independently)?
The answer might be both, in rhythm: first independently, then together, then independently again:
- Efficient process: 1) Practice an intricate set of steps alone to start with. 2) Rehearse the intricate set of steps live with a group. 3) Trusted to perform those steps independently without need of guidance.
- Quality creation: 1) Learn how to create a particular body of work using the manual. 2) Create that work live with careful peer review. 3) Trusted to create great work anytime, independently and masterfully.
When we know what to do, train as a group, and trust each other to do it masterfully in a way that suits us, we get the best of both worlds.