Discovered and Uncovered
Some creators show up and get discovered. For these creators, the work got picked up and found a life of its own. Their works take off suddenly and significantly. Count yourself very lucky if you’re one of these, as luck played a huge role in the process.
Some creators show up and uncover themselves. For these creators, luck wasn’t a key variable in their progress. Effort was. Drip by drip, they introduced people to the work themselves, achieving similar reach by their own hands.
Some creators don’t show up. For these creators, neither of the above circumstances sound relatable. They didn’t show up enough to become either.
Creator #1 and #2 are both great. I admire #2 the most.
If you’re #3, pursue #2, while knowing #1 may strike.