Choose your middlemen

Choose your middlemen, or choose none. It’s up to you.

We used to have to go through a huge publisher to get our books out into the world. Now all we need is a blog and an email list.

We used to have to pay through the nose to get into a major supermarket or television network to get our products into the world. Now all we need is a website and an email address.

We used to have to busk and beg to get out voice on camera. Now all we need is a smartphone or laptop and an Internet connection.

We can still leverage middlemen if we choose. But it’s a choice now. You have the power.

Choose to use some middlemen. Or choose total independence. What a time to be alive.