If you started your meaningful business and lead it to some level of success, you may have experienced these two scenarios:
- When you go into a bank without much money, you’re pointed to a chair and asked to wait, before someone batches you through their paperwork with below-average rates at an open desk.
- When you go into a bank with lots of money, every rep wants to shake your hand, the manager is called over to meet you, and you’re seen in a private office with all the time you need.
If banks treated every customer like a VIP, how many more members would they keep? The only change is the degree of love and respect their teams need to extend to those in their care.